BCM - How did your life change when you became a mom? 

Sheri - For the first time, I realized that I was going to be someone's role model for a healthy lifestyle. This meant it was time to get in shape -- something I'd been meaning to do since elementary school.

BCM - What has been your most memorable moment (s) as a mom?

Sheri - My gosh, there are too many to count. I'm so blessed to have three amazing kids who all find ways to make me proud every single day.

BCM - What has been the biggest challenge for you in motherhood?  Any advice for new moms? 

Sheri - With two daughters on the cusp of their tween years, I think my biggest challenges are still ahead of me, unfortunately. But my best advice for new moms is to work on being flexible. Motherhood is unpredictable, and there are some things you just can't control. The sooner you can learn to be OK with that, the better. Also, laugh as much as possible.

BCM - Congrats on the success of Magic Beans!!! What was the inspiration behind Magic Beans?

Sheri - I wanted a place to shop with (and for) my kids that would have a great assortment of both essentials and new discoveries. Nothing in Boston fit the bill, so I thought the easiest thing to do would be to open my own store (ha!).

BCM - What are the top 5 essential products that every new parent must have?

Sheri -Not sure if you want generic or specific. I'll give you both...
Generic:
1. A good stroller - it's your ticket to getting out of the house and keeping your sanity.
2. A car seat - just make sure it's properly installed and you know how to use it.
3. A baby carrier - it's good for your baby and it's hands-free!
4. A mobile - it may not put your baby to sleep, but it will buy you enough time to check your email or take a quick shower.
5. A bouncy seat - the perfect place to set your baby down while you make dinner or take a break.

Specific:
1. Bugaboo Bee - still my favorite Bugaboo stroller.
2. Cybex Aton - this new infant car seat is SO easy to install.
3. Aden + Anais swaddle blankets - I LOVE how soft these are, and how big.
4. Mamaroo - the next generation of bouncy seats.
5. MD Moms Wipes - I adore the way these smell!

BCM - How do you manage your work life balance? 

Sheri - It's been a struggle, especially since I work with my husband. But my kids come first. Period. I try not to make too many commitments outside work and family. We eat dinner as a family every night, with very few exceptions. We try hard to keep the conversation away from work. I also like to put my iPhone away when we're having family time. I've learned to let my calls go to voicemail.

BCM - What types of activities do you like to do w/ your kids?

Sheri - We've been doing a lot of bike riding this summer. We like to go on adventures - indoor rock climbing, picnics, swimming. We got a puppy last year, so we take him to the park and play frisbee while he runs around. I try to find excuses to keep us all active.

BCM - What has been your favorite Big City Moms event to date?

Sheri - I wish I lived in NYC so I could go to all of them. The Biggest Baby Shower always looks like an amazing event. I loved working on Drool with the BCM team.

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FUN FACTS:   

I’m totally obsessed with….

Sheri - Cake Decorating

My biggest influence is…  

Sheri - my mom

My favorite drugstore buy is..

Sheri - Sunscreen

Products I can’t live without..

Sheri - my iPad2 and lululemon

My guilty pleasure is...

Sheri -Justin's maple almond butter

Favorite NYC restaurant….

Sheri - Del Posto