A Chat with Supermom Cassandra Rhodin, Founder & Creative Director of Mini Rodini


When Cassandra Rhodin was a new mom, she felt the existing children’s clothing option to be dull and unimaginative. She launched Mini Rodini, a clothing line for kids that is anything but. Cassandra shared her current favorite Mini Rodini garment, a refreshingly unique parenting hack, and her proudest parenting moment– it’s a whopper!

Congrats on Mini Rodini’s success! Where do you get inspiration for your unique designs? 

I’m quite introverted, so my creative process is a bit hard to explain – but I never run out of ideas and my inspiration comes from everything from art to subcultures and nature.

Your company is very focused on sustainability. What’s the most surprising thing about fashion and sustainability that average consumers might not be aware of?

They might not be aware that people working in the industry in most production countries only get the minimum wage set by the government—and it’s a wage on which it is impossible to live a decent life.  We’ve instituted our Living Wage Program here at Mini Rodini where we pay the workers in our sewing units a calculated living wage instead, to make sure they get fair pay.

What’s your favorite Mini Rodini garment right now? 

It must be the Pegasus Blouse. My daughter loves it too, so I’m lucky I get to admire it a lot.

If you could hand off one chore to someone else each day, what would it be?

All the paperwork!

What is your favorite thing to do to relax and unwind?

I love being out in nature. Taking long walks in the forest with my two dogs and gardening make me a new person.

What is your best parenting hack? 

Try to be fun instead of perfect.

What is the best white lie that you’ve told your child? 

I’m the kind of mother that sneaks beans and kale into pizzas and smoothies, so I’m high fiving myself every time my kids don’t notice!

If you could describe motherhood/fatherhood in one word, what would it be?


What’s one moment in your motherhood journey that has made you proud?

It’s difficult to choose one, but I gave birth to my daughter myself at home, unplanned— I didn’t make it to the hospital and it was very empowering (afterwards!). Generally one of the perks of being a parent is that we get to experience being proud a lot.

What is one piece of advice you want to pass along to your children?

Be kind. Kindness is underrated.

What is one piece of advice you would pass along to other moms? 

Be calm. I have two teenage boys and a four-year-old girl, and this is my absolute best advice. You can apply it to sooo many situations.

How do you tackle the work/life balance?

It’s hard and I really don’t know how women in general, including myself, do it. My husband is great at cooking—that helps!

What was the last book you read?

I read Wills and Testaments by Norwegian novelist Vigdis Hjorth.

Fun Facts

Favorite Beauty Product:

Origins Drink Up Intensive Overnight Mask

Favorite Form of Exercise:

Walking fast

What is on your DVR?

The Addams Family 

Favorite App: 

Instagram. I don´t always know if it´s a favorite but it’s definitely the most used.

Favorite Kids Store: 

Mini Rodini London! It just opened in Notting Hill on 237, Westbourne Grove this month, and I love it!