A Chat With Supermom Renu Mevasse, V.P. of Marketing at SmartyPants Vitamins

Renu Mevasse is a seasoned marketing professional at SmartyPants Vitamins, a vibrant mom of two– plus puppies– and a world traveler. She dished about her favorite family travel destination, a parent hack that will have you nodding your head and some wise words on work/life balance.

Congrats on your position at SmartyPants! What’s your favorite part of working in marketing?

I love working for a company that has the same values that I do – transparency, excellence and transformation. As the VP of Marketing, I have the opportunity to share our products, our brand and our mission with millions of other moms and families, while working with phenomenal people to always make sure every decision we make keeps our consumers’ needs top of mind.

You like to travel—what’s your favorite family vacation destination, and why?

Our favorite of all time has to be Paris. This was the first time that my kids had a true appreciation for both the historical (sites like the Eiffel Tower, Louvre and Versailles) and everyday (people watching on the steps of Sacre Couer with hundreds of people singing, eating, and hanging out) aspects of another country. My husband and I had been to Paris before, but this was also the first time we got to truly experience another country through our kids’ eyes.



What’s the hardest part of parenting for you right now?

The balance. Not just between work and home, school and sports. But continuing to keep a life balance for all of us, and making sure that we remember to stop and enjoy the everyday moments and aren’t just checking stuff off the list and making sure we can fit in all of the “things to do” into our busy schedules.

If you could hand off one chore to someone else each day, what would it be? 

Folding and putting away laundry. We probably go through a minimum of 6-8 loads of laundry a week, and while I like everything to be clean, putting stuff away is sooooo tedious!

What is your favorite thing to do to relax and unwind? 

Reading on my Kindle. While I love being around everyone and want to spend as much time with family and friends as I possibly can, I’ve realized that I need at least an hour a night just for “me time.” And if I can grab that time on the weekends too, I’m much more relaxed!



What is your best parenting hack? 

Having the kids help out. I know it sounds cliché, but I didn’t learn how to do a number of chores until I went to college. We talk about what it means to be a contributing member in a household, and that everyone can help out, whether it’s doing the dishes, making breakfast or even cleaning the bathrooms. The key is doing things together so no one feels like they are being sent off to do a chore!

What is the best white lie that you’ve told your child?

When my kids act up at homework time and complain they don’t want to do it, I take a video of them and tell them I’m going to send it to their teachers. Miraculously, homework becomes such an easy thing to do – and it gets done quickly with little to no errors. J

If you could describe motherhood/fatherhood in one word, what would it be? 


What’s one moment in your motherhood journey that has made you proud?

The day my kids told me they don’t need me at school drop-off anymore. While I did have a moment of sadness, my kids said, “We got this,” and it made me realize that my husband and I are raising some independent kids!



What is one piece of advice you want to pass along to your children?

Be confident and courageous. If you know something, say it. If you don’t, admit it. And if you want to try something, do it. Never have a moment of regret.

What is one piece of advice you would pass along to other moms?

I think it would be the same as above, with one additional caveat: Try your best and don’t worry… you won’t mess them up!

How do you tackle the work/life balance? 

This has been a long journey for me, and I don’t know if I have quite tackled it yet, but I am getting better. I try to set parameters for my family— for instance, certain hours are off-limits for work so that we can spend time together, and we find ways to spend one-on-one time separately with either the kids or my husband. I also set parameters for myself, like going to the gym first thing in the morning before the family is awake, taking one hour to read in the evening to wind down and making time to spend with friends. And when I’m at work, I’m working – period. Thankfully, I work for a company that values family, friends and people having a life outside work. My motto has always been, “I work to live, not live to work.”

What was the last book you read? 

I just re-read To Kill A Mockingbird. It’s one of my favorite books of all time!


Fun Facts


Favorite Beauty Product: 

Neutrogena Makeup Remover Cleansing Towelettes

Favorite Form of Exercise: 

A mix of cardio and weights. I just feel stronger and have more energy than ever!

What is on your DVR?

Last Week Tonight with John Oliver. ‘Nuff said!

Favorite App:

Duolingo, bien sûr

Favorite Kids Store:

Puzzle Zoo – they literally have everything and their staff is so good with the kids!