A Chat with Supermom, Taryn Kutches, Co-Founder of Parker Design

Taryn Kutches was at a work meeting when she noticed most of the men were carrying backpacks, while the women at the meeting lugged ungainly totes or simply carried their laptops. That’s when the idea of the Rosa Pak was born—a functional, stylish and affordable bag that transitions seamlessly between work and home. We talked to Taryn about the Kickstarter campaign she’s just launched for her design company, a parenting hack for traveling, and how she incorporates acts of kindness into her business vision.

You’re getting ready to launch the Kickstarter fund for your new company, Parker Design—what inspired you to start your company?

I was inspired by my daughter, Parker (hence the company name). I was trying to be the best version of myself for her and I realized in order to do that, I needed to do something that I was proud of and that gave me fulfillment. Parker Design was made to not only create great products, but to be a positive culture that left people feeling engaged and appreciated.

Neither you nor your business partner have a background in design or fashion. Do you have any advice for other moms who get the idea for a product that fills a need, but are currently in another career and/or don’t have experience with design or entrepreneurship?

If you have passion, go for it. I truly believe that as long as you have a passion for something, you will make it happen. We live in a world where it is so easy to get information and learn things through the internet. You just have to have the heart to make it happen.

Part of your vision for Parker Design includes promoting random acts of kindness. How did kindness become part of your mission?

I was at a drive thru one morning, and my coffee was paid for by the person in front of me. It was such a small act, but it completely changed my day. I was trying to think of ways I could incorporate this act on a larger scale, and then the thought of doing it around a company fell into place and it became our mission. It is something we are very passionate about, and our hope is to build a community of kindness around our brand.

If you could hand off one chore to someone else each day, what would it be? 

Dishes. I hate doing the dishes. The smells of the soggy food, and the texture when leftover foods hit the water gives me all the wrong feels. Not to mention, it is 10 times worse when pregnant!

What is your favorite thing to do to relax and unwind? 

Sip coffee on a front porch or balcony. I love how peaceful the mornings can be, and I love having some time in the morning to clear my head and just be able to think and enjoy the little things in life!

What is your best parenting hack? 

Window stickers on a plane. Getting my daughter to sit still is a task all in its own, but she is content as can be pulling the stickers on and off the windows. It also works on an iPad screen!

What is the best white lie that you’ve told your child?

My daughter is one, so I hate to say it, but I tell her white lies on a daily basis. “The faucet is out of water.” “The TV is broken.” “The bubbles are all gone.” Soon she will catch on, but for now I will get away with what I can!

If you could describe motherhood/fatherhood in one word, what would it be? 

Transformation. There are so many things that happen physically, mentally, and emotionally when we become a parent. It such a beautiful thing, but let’s face it, it isn’t always easy. I would say it’s the best and also the hardest thing that has ever happened to me.

What’s one moment in your motherhood journey that has made you proud?

My daughter saw another little girl spill her crayons all over the floor. I thought she was going over to her to take one of the crayons, but instead of stealing one, she helped her put the crayons back in her cup.

What is one piece of advice you want to pass along to your children?   

Be kind to one another. The world is filled with so much hate and bullying. It is so important to be the bigger person and to be kind to your family, friends, and especially strangers. I want to make sure that we teach her that you never know what the person on the bus, or in the store is going through and that everyone deserves to be treated with kindness.

What is one piece of advice you would pass along to other moms?

Don’t let other’s opinions get you worked up. Everyone will have them, and some will say them out loud to you. Most of the time they have good intentions, but it may not come off that way. If you let yourself get worked up over everyone’s opinions, you are in for a long road!

How do you tackle the work/life balance? 

I have dedicated times that I devote to work and my personal life. When I get home from my day job, Parker has my full attention until she goes to sleep for the night. Once she closes her eyes, it’s Parker Design time. Without this boundary, it would be very hard to manage, especially on the nights where I know my Parker Design work is piling up.

What was the last book you read? 

I honestly couldn’t tell you – I have no time to read books. Someday I hope to be able to answer this question!

Fun Facts

Favorite Beauty Product: 

Butter London Iconoclast Mega Volume Mascara – it works wonders!

Favorite Form of Exercise: 


What is on your DVR?

The Bachelor – my guilty pleasure

Favorite App:

Venmo – it has made my life so much easier! 

Favorite Kids Store:

Hanna Andersson