A Chat with Superparents Alexis and Douglas Rudin, Co-Directors of Social Media Strategy at Mockingbird


Alexis and Douglas Rudin head up the social media marketing for Mockingbird, a new line of premium baby strollers. The Rudins shared how becoming new parents makes this the perfect job for them, friendship advice for new parents, and dished about their son Jack’s new role at their agency!

Thanks for taking the time to chat with us! What’s your favorite part of working with Mockingbird?

Our favorite part about working with Mockingbird is that we can truly appreciate how a new parent feels when purchasing baby products. As new parents ourselves, we really understand the questions that parents have when navigating the baby product market, which makes it really fun and meaningful when engaging with parents on our social media channels.

What’s the best and most challenging part of working with your spouse?

The best part about working together is that we get to spend a ton of time together! The most challenging part would be separating work from family time. We have recently appointed our son Jack the VP of Fun and Entertainment at our digital agency so he gets to be part of the family business!



If you could hand off one chore to someone else each day, what would it be? 

Cleaning baby bottles!

What is your favorite thing to do to relax and unwind? 

To relax, we really enjoy going to the movies, seeing Broadway shows or listening to live music.

What is your best parenting hack? 

Clean up all the toys, bottles and baby-related mess before going to bed, every night. There is nothing like waking up every morning and starting a fresh day in a tidy home.

What is the best white lie that you’ve told your child?

Everyone is going to take a nap right now. We wish!



If you could describe motherhood/fatherhood in one word, what would it be? 


What’s one moment in your motherhood journey that has made you proud?

Seeing Jack play so nicely with other kids. We gush every time Jack gives someone in the elevator the cutest, biggest and friendliest smile that makes them smile too!

What is one piece of advice you want to pass along to your children?

At the end of the day, being kind and compassionate are more important than anything else.



What is one piece of advice you would pass along to other moms?

“Make new friends, but keep the old. One is silver and the other gold.” Surrounding yourself with friends with similarly aged children who are going through what you are going through makes things seem easier and makes us seem less crazy!

How do you tackle the work/life balance? 

Take each day as it comes, and make sure when we’re doing something –whether work-related or in our personal lives – that we give it our undivided attention.

What was the last book you read? 

Twelve Hours’ Sleep by 12 Weeks Old: A Step-by-Step Plan for Baby Sleep Success by Suzy Giordano and Lisa Abidin.


Fun Facts


Favorite Beauty Product: 

Soho House’s Cowshed Shampoo, Conditioner and Body Wash. Also, Augustine Bader’s The Rich Cream.

Favorite Form of Exercise: 

Running along the westside highway and classes at Mile High Run Club.

What is on your DVR?

Million Dollar Listing and Saturday Night Live.

Favorite App:

Instagram, of course!

Favorite Kids Store:

Babesta, Baby Gap, Zara Kids and Target.